to gamify your learning program

HOW to gamify your learning program

In today's world we are exposed to an overdose of information. We have difficulties concentrating for a longer period of time. Studying quietly for over an hour without looking on our smartphone has become nearly impossible. Paying attention to a teacher in a classroom for more than an hour without checking in on Facebook, Twitter or WhatsApp has become real torture.

So how can users of the X, Y and Z generations be motivated to learn?

Simply, by taking them to the world they are used to. Learning will be easy. Today's learners love their laptops and mobile devices. E-Learning and m-learning are ways to engage them. But is this enough?

Well, we can take this a step further. Young people like to watch movies and to play games. So if learners are motivated by games, why not use game elements in e-learning modules? This is called gamification. It has proven to be a very effective way to engage users in online training.

Gamification is different from serious games. A serious game is a learning program that has been developed as a game but with the aim to learn. Gamification is the use of game elements to any learning program, being either offline or online. Gamification is an easier way of engaging users in learning programs.

Let us help you to successfully gamify your learning program by applying the following 10 steps.

#1. Define the business objectives

What would you like the players to learn? Make the objectives specific, measureable, achievable, relevant and time-bound (SMART).

#2. Identify the profile of the players

What is the experience, age, educational background, job profile, etc. of your players?

#3. Define the overall process

What do we want our players to do? Will we develop a competitive game or a coöperative game?

#4. Define the scoring mechanism

The systems of levels, points, badges and leaderboards are taken directly from the gaming industry.

#5. Define the motivation and progress loops

What activities will the players undertake and what tools do we provide them to realize the objectives? The player undertakes an activity, gets immediate feedback and either repeats the same activity or is rewarded to undertake the next activity. Make progress visible to the user, this will motivate as well.

#6. Set the rules of the game.

What behavior is allowed and what not? The rules need to be in line with the objective of the learning program.

#7. Design the style of the game.

The style should be attractive to the players right from the start of the game. The use should be intuitive. Will your players prefer the dark colors of World of Warcraft of the bright colors of Candy Crush?

#8. Test your game

Gamification has been the subject of many studies and there are experts, but nothing can 100% guarantee the success of your gamified learning program. Practice what you preach.

#9. Communicate about your project.

Raise interest for your program like the launch of a new movie blockbuster. Include managers or teachers.

#10. Launch the game.

Continue to collect feedback and do not hesitate to modify the game if needed.

Learn the key points of this article

Learn the key points of this article

Gamification can improve the learner engagement as well as the ROI on your training program. What do you know about gamification?

Article provided by Drillster

Drillster co-authored the publication 10 Keys to gamify your training program. Are you interested in receiving this publication? Contact us at info@drillster.com .